LACED Services

STRATEGY & PLANNING

  • eBusiness Strategy
  • Innovation Planning
  • Brand Strategy
  • Social Media Marketing Strategy
  • Account Planning
  • Customer Insight
  • Marketing + Media Strategy
  • Segmentation

 

DIGITAL ADVERTISING

  • AdverGames
  • Social Media Marketing Creative
  • Display Ad Creative
  • Rich Media (Video Creative)
  • Brand Marketing Sites
  • Corporate Sites
  • B2B Sites
  • B2C Sites
  • eCommerce + Self-Service Sites
  • Destination + Media Sites
  • Digital Brand Identity
  • Out-of-Home Advertising (Digital Billboards)
  • Kiosks / Touch Screen Interfaces

 

DIGITAL ANALYTICS

  • Campaign Analytics
  • Web Analytics
  • Data Warehousing Services
  • Custom Reporting
  • Package Implementation
  • Optimization

 

(SMM) SOCIAL MEDIA MARKETING

  • SMM Strategy & Campaign Planning
  • SMM Solutions
  • SMM Word of Mouth
  • SMM Communities & Products
  • SMM Business Solutions
  • SMM Metrics/Campaign Reporting
  • SMM Profile Creation & Management
  • SMM Conversation Diary
  • SMM Conversation Engagement
  • SMM Conversation Escalation
  • SMM Activity Tracking & Reporting

 

TRAFFIC GENERATION

  • SEO/SEM
  • Viral Marketing Campaigns
  • Social Media Marketing Campaigns
  • Link Building Strategy

 

DIGITAL EXPERIENCES | ENVIRONMENTS

  • Corporate Blogs, Vlogs (Video Blogs)
  • Online Communities
  • Podcasts
  • Promotions/Sweepstakes
  • Flash/Maya Environments (3D / CGI)

 

PLATFORMS & APPLICATIONS

  • (RIA) Rich Internet Applications
  • Branded Applications
  • Facebook Application

 

TECHNOLOGY DESIGN ARCHITECTURE & INTEGRATION

  • Enterprise Architecture
  • Web Application Development
  • Web Services
  • Content Management
  • Single Sign-On

 

MOBILE / LIFESTYLE DEVICES

  • Mobile (creative /development services)
  • jQuery Mobile Touch Apps
  • SMS Text Campaigns
  • Tablet; iPad Apps
  • iPhone Apps
  • LifeStyle devices; NOKIA N800, PSP / XBOX / PlayStation, etc..

 

EMAIL MARKETING & eCRM

  • Email Acquisition + Lead Generation
  • eCRM Program Management
  • eLoyalty + Promotions
  • Design 
  • Development / Programming / Coding
  • Deliverability & Reporting Management
  • Metrics / Fullfillment Reporting

 

CONVERSION EXCELLENCE

  • Data Gathering
  • Personalization of Communications
  • Database Management
  • Performance Tuning
  • Proprietary Tracking Tools

 

E-COMMERCE

  • eStore Design  & Set-up
  • eStore Development / Programming / Coding

 

FLASH TUTORIALS

  • Audience Analysis
  • Script Development
  • Instructional Design
  • Dynamic Flash Development (easy updates)

 

VIDEO PRODUCTION

  • PreProduction: Planning, Script Development, Casting, etc..
  • Principle Photography: Green Screen, Stage, On-Location
  • Post Production
  • Editing, Color Correction, SoundFX, Special FX, VO etc.