Agency | About Us

"We live in a fast paced world that is ever evolving. New technologies are seemingly rolled out every 30 to 90 days, and quickly implemented into our daily lives - changing the way we consume content, commerce, and interact with each other.

 

Today's interactive agency must be leaders in adaptive marketing; utilizing the best ideas, interaction, and intelligence to meet the constantely changing landscape of consumer need while delivering the competive edge to clients."

WHO WE ARE:

LACED Interactive is a full service interactive advertising agency, building brands in the digital space.

We specialize in adaptive marketing utilizing ideas, interaction, and intelligence - helping clients build great brands by creating and deploying interactive solutions; content, community, and commerce that people love to use and interact with everyday – on digital platforms. Our solutions are carefully crafted to reach, engage, and influence audiences to interact with our clients’ brands, products, and services in a way that really resonates with them.

OUR VALUE:  Designed to Meet The Needs of the Changing Consumer

We believe the future of marketing is about harnessing the social and immersive capabilities of digital. It's about building memorable experiences with consumers and empowering those consumers to share your brand with their communities; friends, colleagues, co-workers, family, and communities.

"Allowing digital to be at the core of your marketing strategy strengthens a brand's ability to improve, even transform, their businesses at the same speed as today's evolving consumer."

To help our clients, we apply offerings that encompass digital advertising, mobile, video, retail, out-of-home experiences, social media platforms, and complex technology development and solutions.

Increasingly, LACED Interactive advises marketers on Social Media Marketing; our approach for employing social media, on-going community management, specific social media campaigns, and how to reach and engage social influencers to achieve the marketing and business needs of an organization.

OUR MISSION:  Our Committment to You

Our mission is not to meet, but rather exceed our clients’ and partners’ expectations every time; delivering exceptional interactive solutions that successfully meet marketing objectives utilizing the best ideas, interaction, inteligence, the latest in design, technology, and talent for the digital space.

We are passionate innovators, thinkers, dreamers, designers, problem solvers, constructors and builders. We connect what we imagine with the means to get it done, while producing tangible and measurable results. LACED brings a practical, grounded approach to everything we do, demonstrated through a can-do attitude, professional accountability and a collaborative approach to solving challenges. At LACED Interactive we value hard work, passion, and the idea that if the solution doesn't currently exist, we can create it.

OUR BACKGROUND:  How We Got Started

In late 2002 in a Chicago area basement; equipped with a MAC, a phone, a constant stream of Starbucks, sheer determination, and a desire to produce the best interactive creative and development solutions out there – Michael Walsh founded LACED Interactive.

We have come a long way! Today LACED Interactive is a successful full service interactive agency, servicing both emerging and leading global clients. LACED Interactive services clients with all sorts of different budgets and project scopes, ranging from hundreds to millions. Additionally, LACED also has strong partnerships with several advertising and marketing agencies across the country.

LOCATION, LOCATION, LOCATION !

LACED is located in the beautiful beach community of Redondo Beach, CA along the ocean in Los Angeles County - only 10 minutes south of Los Angeles International Airport. Our headquarter offices are located within less than 20miles of all major Hollywood Studios - in the heart of arguably the best talent pool in the world for motion pictures, television, and emerging media.

LACED Interactive has a satellite office in Chicago as well.

DEFINITION OF INTERACTIVE AGENCY:

Interactive Agency =  a company that provides specialized advertising and digital marketing services for the digital space. The ´digital space´ is defined as any multi-media enabled, electronic channel that an advertiser's message can be seen or heard from and/or intereacted with between brand and user.

Today the digital space has evolved to the following…